TikTok was one of the fastest-developing applications of 2021. The social video platform produced more than 738 million downloads, with a growth of 13% from the previous year, next to the other competitors. 

Global incomes also improved fivefold from 2018 to reach $177 million. 

Moreover, is it the right time for your brand to enhance the new platform?

Did you know? Loomly is now combined with TikTok, which lets you make, review, approve, and share the content with TikTok.

This article can study TikTok, who wishes to use it, and how your brand can improve its power in 2021. 

Let’s begin!

Facts About TikTok:

In 2017, ByteDance obtained Musical.ly.And by august 2018 and combined it with their present social platform called TikTok.

Since then, TikTok has progressed from strength to strength and is available in 155 different countries and 75 languages. 

Based on quarterly reports say that from Sensor Tower reveals that download counts, TikTok had developed every quarter except for the second quarter of 2019 when it was tentatively banned in India:

TikTok surpassed one billion downloads by February 2019 and achieved 1.65 B downloads by the year-end. 

TikTok’s Content Pattern:

TikTok merges the musical covers of Musical.ly with the short boomerang video pattern of Vine. And it’s most famous with younger people in their teenagers and twenties. 

The content is raw, comic sense, creating it one of the most entertaining social channels. 

Here’s aesthetic content that you can identify on TikTok:

Some of the methods that creators can make use of TikTok features:

Music Video: The Musical.ly roots are present with audiences lip-syncing for their favorite tunes, meanwhile others publish original content. 

Duets: Make your content on the musical theme; the duets feature lets users shoot a music video and reply to a post using the same music. 

Comic Video Clips: Several posts are targeted at receiving laughs and mostly feature funny-worthy concepts with TikTokers making fun of themselves.

Visual effects: Content makers create most of the visual build-in impact, consisting of overlays, transition effects, playback speed, text options, filters, and sound effects. 

Sound Effects: You can include sound on your videos from an exclusive library of licensed music and user-made recordings. Once a video is published, TikTok users wish to spin on the realistic, often including more comic factors. 

Hashtag Challenges:

TikTok users include hashtags on their posts that make your content discover among the audiences with plenty of TikTok likes. Yet, TikTok also has common hashtag challenges where users can shoot a video of themselves performing special or unique to merge with the challenge. 

How to Utilize The TikTok In 2021:

Even though TikTok has been used popularly over a couple of years, it remains younger in the marketing world. It means brands have the possibilities to encompass TikTok.

Yet, if you are determined to make use of the TikTok essential quality, you need to make a content creation that’s perfectly suitable for the platform. When you want to improve your content visibility within a short time, you can buy TikTok likes instant. It will help you to show your content more authentic and engaging. 

How To Implement TikTok For Brands:

Here are three methods for your brand where you can do TikTok marketing:

  1. You can make your channel and post relevant videos. 
  2. You can work with influencers to expand the content to a massive audience.
  3. You can conduct advertising campaigns on TikTok.

Methods To Improve Your TikTok Content:

There are different methods to improve your TikTok content and develop your audiences. 

Hashtag Challenges:

As we have discussed already, hashtags are a perfect method of producing brand awareness and improving followers. 

Guess was the first brand to start a hashtag challenge on TikTok. Using the #InMyDenim challenge, TikToker needs to shoot themselves in extraordinary places while wearing Guess’s new denim line and using Bebe Rexha’s song as the music overlay. 

Generating users to advertise your products through a challenge constructs brand awareness and motivates the new audiences to purchase. 

Until you already have a famous TikTok channel, it’s likely to work with influencers to begin your hashtags’ challenges. 

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